E-Commerce Advertising Management

Why Work With Us?

• Retail-readiness first: Title, bullets, A+ Content, images & reviews to boost CTR and CVR on Amazon PDPs.
• Buy Box & price awareness: Bids adapt to stock levels, price changes and Buy Box status.
• Defend & Conquest: Brand/category defense + ASIN & competitor conquesting for incremental share.
• TACoS-driven growth: Balanced PPC & organic tactics to scale revenue efficiently.
• Audience expansion: Amazon DSP for retargeting, in-market and lifestyle audiences.

Our Process

• Query mining: Search term harvesting → negatives, ASIN targeting, category refinements.
• Smart structures: Sponsored Products/Brands/Display with SKU-level budgets & placement bid mods.
• Day-parting & budgets: Marketing Stream insights guide hourly bids and pacing.
• Creative & Storefront: Ad creatives, Brand Store paths and video assets tested for CTR/AOV uplift.
• Attribution: Amazon Attribution to measure off-Amazon (Google/Meta) impact on Amazon sales.

Onboarding

• Audit: Catalog health, retail readiness, Buy Box, inventory & performance baselines.
• KPIs & targets: ROAS/ACOS/TACoS, CPR, CTR & CVR goals aligned with margin realities.
• Setup: Campaign frameworks, negatives, product groupings, placements & DSP plan.
• Measurement: Brand Analytics, Attribution tags, and weekly KPI dashboards.
• First 14–30 days: Rapid tests (keywords, ASINs, creatives), scale winners, prune waste.

Amazon Advertising

End-to-end Amazon Ads management: Sponsored Products, Sponsored Brands, Sponsored Display & Amazon DSP. Search term mining, ASIN targeting, category defense/conquest, PDP optimization, Brand Store strategy and Amazon Attribution.

Google Ads & PMax

Shopping & PMax structure, negative keywords, budget allocation and profitable scale.

Meta Ads

Creative testing, audience building and lifecycle remarketing strategies.

Insights & Reporting

Product-level ROAS, AOV & LTV dashboards with transparent weekly insights.